A study was conducted by the GRAMH team to understand online gendered racism, including its impacts and how Black girls navigate the discrimination. Black girls aged 14-18 were interviewed and shared their encounters with online gendered racism.
Black adolescent girls encounter online gendered racism when using social media platforms. In comments, posts, group chats, and direct messages, Black girls reported differential treatment on the basis of both their race and gender. Perpetrators of online gendered racism included people of all racial and gender identities, including school peers and adults.
This qualitative study employed a grounded theory approach with one round of one-on-one virtual semi-structured interviews with a socioeconomic diverse sample of 41 U.S. Black adolescent girls ages 14-18. Interview topics covered Black girls' perceptions of social media, negative comments they receive, and the impact of online gendered racism on their mental health and well-being. Additionally, participants submitted screenshots of online gendered racism toward themselves or other Black girls, which was analyzed by the GRAMH team.
Black girls were subject to stereotypes online that characterized them as ghetto, masculine, promiscuous, loud, and angry. Participants reported discrimination based on appearance and were adultified and hyperxualized by others.
Online gendered racism contributed to Black girls' low self-esteem and confidence. Multiple participants expressed wanting to change themselves, their appearance, or behavior due to negative comments and beauty standards online.
Black girls choose to respond to negative comments by reporting, blocking, confronting, or choosing to ignore users. Multiple participants engaged in activism to resist gendered racism by speaking on social justice issues and educating others on the experiences of Black girls.
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